3D signs for handball matches
In handball, court signage is the most important part of any sponsorship, and the areas of the court near both goals make the most valuable real estate for televised matches.
Just as easy to install as 2D signage, 3D signs from Amayse are transforming handball’s sponsor branding. 3D signs appear to jump out from the screen, especially in handball where flat camera angles limit the value of 2D signage. 3D signs can be positioned in many areas off limits to traditional banners, further enhancing sponsor visibility.
The result is unmatched brand exposure and ROI for sponsors, which is why you’ll see our 3D signs in EHF Champions League and IHF Handball World Cup matches for men and women.
An A-Board variant that appears to be hollow instead of solid.
This variant of the A-Board appears hollow on TV, creating an optical illusion that keeps eyes glued to your sponsor’s logo. Like the standard A-Board, it’s a popular design that suits nearly any logo and does not require 100% precise positioning.
When using Amayse 3D technology in handball, the effect of a sponsor or venue logo exposure is higher than with ordinary 2D stickers. Because of the 3D effect, the logo becomes clearer, more visible and is much easier spotted on TV. Research studies show that the brand recognition is improved on a large scale when using 3D Signs in indoor sports.
The flow of the sport, with the vast majority of the action taking place around the goal at either end, means that it is relatively easy to predict which parts of the court will have the most coverage and create a package of highly effective signage accordingly. In addition, handball is often filmed from a flat camera angle meaning the effect of 2D signs is often reduced, which will eventually lower the recognition of the brand logo.
Amayse 3D technology opens up previously redundant advertising space and a logo brand may be placed where traditional banners are not allowed. Amayse 3D Signs allows for new and innovative sponsor marketing. Normally, the positions next to the goal are not perceived as the best positions in a handball arena, but when using 3D advertising these positions become highly valuable.
- 50–80% of sponsorship value lies in TV exposure
- Occupy more visible positions than A-boards or LED banners
- No impact on spectator safety or sightlines
- Proven high brand recognition